Thanks your putting on your thinking cap! The judges appreciated the simplicity and straightforwardness of the solution, that offer a functional and intuitive opening. / RU

I love the originallity and the way the benefits of Odor Technology are transmitted. / RU

I really liked how your idea used beautiful hair in such a visually distinctive way. I really appreciated the fun and energy in your idea. / RU

I liked the idea of that salon for making strong & beautiful men with branded message. It can drive the brand equity to build strong & beautiful men. There is the growth opportunity for this idea to have elements that can generate a buzz. / RU

This truly is in line with the purpose of the brand, to bring out the best of people. Also in a very creative way, it brings the benefit we want to communicate. / RU

We liked very much the visualization and the fact that it is also saying that Fol Epi is something different and better. Thank You! / RU

We liked a lot the design and the hair rose visual. This is very creative and relevant. The story of massaging the hair with the shampoo to finally get a 'hair rose' is poetic. It materializes the fragrance and the technology into a beautiful delicate fragrant flower and this is a great idea. Well-done! / RU

The interesting thing about this entry is that it is visually fresh. It covers the whole family and it is the driver of their individual & collective performance. Well done! / RU

You brought the joy to the pack and make it festive and happy. / RU

It achieves smart function through no complicated hardware but combining human resource. That’s a very out-of-box perspective full of creativity and feasibility. / RU

Thank you very much for your entry. We were very impressed your idea of capturing endless suds through the combination of endless symbol and daily dish-washing movement.
Truly creative. / RU

Salute your ability to find the visual parallels of feelings — really appreciate you creativity. The waterfall visualization is a very creative and beautiful analogy to how women would like their hair to feel under the veil. This is great piece of art as well as wonderfully meets our business objective. thanks for your submission and congratulations! / RU

We loved the originality and double meaning behind the visual. The headline was also viewed as being very intriguing. Well done! / RU

We like the compact and simple design of the diagnostic and the fact that it provides a way to validate that the medication taken is effective. Thank you! / RU

Thank you for your work! We loved your idea! Congratulations! / RU